Vyšytyre (embroidered tyre) – leave a Belarusian trail

A nice and positive pursuit of the trend of vyšymajka (embroidered T-shirt), vyšymajtki (embroidered underwear), vyšyzapĺiečnik (embroidered backpack) and vyšykubak (embroidered cup)

The sun's way:
   bicycle turns toward it
   through all the rains of May.

   Matsuo Bashō, 1695
 
 
 
 

Dear friends! The PRAS.by team cannot sit still while embroidered fir-trees, t-shirts, wallets and watches flourish and multiply around. We tattooed embroidery patterns; however, that is not enough. We sleep under embroidered blankets but our dreams are tumultuous. The studio’s mission is to promote everything Belarusian. Therefore, we would like to introduce our drop in the mainstream wave: from forebears' ages, long since gone, until nowadays, the best promoter of vyšyvanka and vyšyvanness – her majesty VYŠYTYRE! VYŠYTYRE

The power of Jaryla and Piarun, the aesthetics of Jaś and Janina, fast and tasty! Cyclists dreamt about it but did not know where to get it. Many Belarusians saw it in their dreams and did not know that it already existed. Traditional vyšyvanka and historic “pahonia” (pursuer, the coat of arms) rolled into one – an ancient pattern on the wheels of a metal horse. Pattern “the sign of the sun with a cross” has been casted on the environmentally friendly rubber with the help of a special pressing machine under the patented technology.

This is a symbol of the bloomy ground and fields which leaves a beautiful trail on our native land when we ride our bicycles on it and increases the yield several fold. In winter, Vyšytyre melts the snow and protects cyclists from falling down whereas in summer it helps lost cyclists to find their way home. Girls feel dizzy because of the unbearable desire to ride such a bicycle whereas boys’ beards grow faster.

E-mail us at daprasu@gmail.com if you would like to invest into the large-scale production of truly Belarusian tyres and thus join the development of the trend.